Founder
Aaron Thomas Eastwood
Founder of Desert Sand Global. Investor, operator, and long-time builder of businesses in the security technology sector.
Biography
In his own words.
What drives me in the technology sector is the opportunity to solve real-world problems through innovation. I have always believed that technology should have a clear purpose — making businesses more efficient, improving security, simplifying complex processes, or creating entirely new ways of working.
I am motivated by taking an idea from concept to reality, combining engineering, software, and intelligent design to develop products that genuinely make a difference. Whether it is security technology, automation, connected devices, artificial intelligence, or emerging digital platforms, I am driven by building scalable solutions that challenge conventional thinking and create long-term value.
For me, innovation is not simply about creating new technology; it is about creating technology that people rely on, trust, and benefit from every day.
Aaron Thomas EastwoodFounder
- Born
- 1989
- Nationality
- British
- Focus
- Security Technology & Real Estate
- Companies Founded
- 4+
- Exits
- 3
- Active Since
- 2010
Inventor & Intellectual Property
Not only an investor — an inventor.
Beyond building companies, Aaron is a named inventor on multiple product designs across the Solo Group. He holds the Solo trademark and the intellectual property rights for the Group's product portfolio.
Every product that carries the Solo name is designed, engineered, and protected in-house — an approach that keeps control across the full value chain and preserves the long-term value of what the Group builds.
- 01
Named Inventor
On multiple product designs across the Solo family.
- 02
Solo Trademark
Holder of the Solo brand mark across operating territories.
- 03
Product IP Rights
Intellectual property rights held for the full product portfolio.
Investment Philosophy
Four principles that guide every decision.
- I.
Purpose over novelty
Technology must earn its place. We back products that solve real problems — not those that chase trends. Utility compounds; novelty decays.
- II.
Build to last
We invest with time horizons measured in decades, not quarters. Operating companies are held, developed, and matured — not flipped.
- III.
Own the full stack
From services to product design, engineering, and mass manufacture — control across the value chain builds moats and protects margins.
- IV.
Move where it matters
Capital, product, and people should flow to where opportunity is most concentrated. Geography is a lever — we use it deliberately.
Next
Sixteen years, three exits, one continuing story.
Read the full timeline — from a first company in January 2010 to the international expansion of the Solo brand today.